Description
This 9-step business-to-business (B2B) Marketing Qualified Lead (MQL) process will significantly reduce your sales cycle and the amount of time it takes to convert prospects into customers. It provides step-by-step instructions on how to vet and nurture leads that are generated from your website and/ or digital marketing tactics.
This Quick Guide will help you ensure your prospect experience is prompt and positive from the start, separating you from your competitors. It can be used as a template for your on-going qualified marketing and sales lead process.
Additional Quick Guide Details:
Use this Quick Guide as:
- A template for your marketing, sales and business development teams to reference and train new hires
- Vet and nurture leads generated from your website or digital marketing endeavours
- Ensure prospects experience a prompt and positive experience at every point in the sales journey
- Reduce your sales cycle
Page Count: 4 pages
Format: Microsoft Word Template (ideal for template customizations)
Requirements:
No marketing or sales experience is required to understand this Quick Guide
Where's my download?
Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.
