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Quick Guides: SEO

Quick Guides: SEO

Advance your marketing skills. Explore our instructional Quick Guides on Search Engine Optimization (SEO).

13 products

  • How to Submit a Site Map to Google for Improved SEO

    How to Submit a Site Map to Google for Improved SEO

    This Quick Guide explains how to manually submit a site map to Google Search Console.Google's search algorithm will automatically crawl your website within approximately 90 days. However if you've made significant changes to your website or have deletes pages, it's a smart idea to manually submit your site map to Google to ensure your new and improved website is crawled and re-ranked immediately. This will ensure your Search Engine Rank Authority (SERP) remains high and/ or is increased. Additional Quick Guide Details:Use this Quick Guide:- As a reference when submitting your website map to Google- Inform Google you have significantly updated your website- Ensure Google's Search algorithm crawls, reviews and evaluates the most up-to-date version of your website - Improve your SEOPage Count: 2 pagesFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skillsWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $11.00

  • How to Run a Lighthouse Report

    How to Run a Lighthouse Report

    1 review

    This Quick Guide provides step-by-step instructions on how to successfully run a lighthouse report.Google Lighthouse reports allow you to assess the overall performance of your website (on both mobile and desktop) and provides tips on how to make improvements. It's essential for digital marketers to regularly run lighthouse reports to ensure their website is SEO-friendly.Additional Quick Guide Details:Use this Quick Guide to:Learn how to run a lighthouse report for your website.Page Count: 1 pageFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skills- Basic analytical skills to understand your lighthouse reportWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $13.00

  • Gift Card - Instant Marketing Expertise

    Gift Card - Instant Marketing Expertise

    Gift cards can be used to purchase products sold on Instant Marketing Expertise.

    $36.04 - $144.18

  • Checklist: Top 50 Requirements for Search Engine Optimization (SEO)

    Checklist: Top 50 Requirements for Search Engine Optimization (SEO)

    This checklist will ensure your website ranks in high Google Search results for queries related to your business.We've done the leg work for you and summarized the Top 50 Requirements from Google's Search Quality Evaluator Guidelines in a comprehensive check list. Additional Quick Guide Details:Use this Quick Guide to:- Use as a reference when creating and implementing an SEO strategy- Understand the basics of Search Engine Optimization (SEO)- Understand the top 50 requirements for ranking in top Google Search results- Deploy a comprehensive SEO strategy- Improve your SEOPage Count: 5 pagesFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skillsWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $28.00

  • A Comprehensive Guide to Understanding Google Core Web Vitals

    A Comprehensive Guide to Understanding Google Core Web Vitals

    This Quick Guide comprehensively summarizes each Google Core Web Vital in chart format. The chart provides a description of each core web vital, explains how it's measured and provides a range for acceptable scores associated with each measurement.Several years ago, Google introduced three Core Web Vital metrics to help digital marketers evaluate their website performance in accordance to Google's Search Engine Quality Evaluator Guidelines. Additional Quick Guide Details:Use this Quick Guide to:- Learn how to view your website's Google Core Web Vital scores- Understand each Google Core Vital metric and acceptable scores associated with each- How to improve your website's SEOPage Count: 2 pagesFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skillsWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $24.00

  • How to Disavow Links to Your Website for Improved SEO

    How to Disavow Links to Your Website for Improved SEO

    1 review

    This Quick Guide outlines 4 easy steps to disavowing links to your website. Quality external links to your website is an essential for SEO. However when links are considered unnatural, artificial or manipulative links point to your website, this can result in Google taking manual action which will negatively impact your SEO. To ensure this does not occur to you, it's important to regularly disavow links to your website.Additional Quick Guide Details:Use this Quick Guide to:- Receive guidance on understanding types of links that are considered low quality- Learn how to download a list of external websites linking to your website- Learn how to disavow low quality links to your website for improved SEO- Learn how to disavow links to your website via Google Search ConsolePage Count: 1 pageFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skills- Microsoft Excel to list disavowed linksWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $24.00

  • How to Write SEO-Friendly Image Alt Tag

    How to Write SEO-Friendly Image Alt Tag

    This Quick Guide explains how to write SEO-friendly image alt tags. It includes a comprehensive chart that provides examples of images with appropriate alt tags as well as inappropriate alt tags. An "alt tag", also known as an "alt attribute" is an html attribute applied to images to describe the appearance of an image on a webpage to search algorithms as well as the visually impaired. Image alt tags are required to meet the World Wide Web's (W3) accessibility guidelines.Alt tags should be implemented whenever an image is being uploaded to your website. Additional Quick Guide Details:Use this Quick Guide to:- Develop successful image alt tags- Improve your SEO- Maintain a positive website experience for the visually impairedPage Count: 2 pagesFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skillsWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $24.00

  • How to Create 301 URL Redirects on Squarespace

    How to Create 301 URL Redirects on Squarespace

    This Quick Guide explains how to successfully set up 301 redirects for Squarespace websites.301 redirects are an essential implementation for SEO ensuring end-users are directed to a  functional URL that displays relevant information. They should be used when when a page on your website has been deleted, you have modified a web page URL, or you are changing your website domain. Additional Quick Guide Details:Use this Quick Guide to:- Direct visitors clicking on an old or deleted URL to a function URL with relevant information- Ensure visitors do not experience an error message when visiting your website- Protect your SEOPage Count: 1 pagesFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skillsWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $13.00

  • How to Ensure Images are SEO-Friendly

    How to Ensure Images are SEO-Friendly

    This Quick Guide outlines 6 essential SEO steps to implement before uploading images to your website. Website image optimization is a key factor to consider in your overall SEO strategy. Whether you are optimizing your website images on your own, or a graphic designer is doing so on your behalf, this Quick Guide can be used as a reliable reference to ensure your website creatives adhere to best-practice SEO.Additional Quick Guide Details:Use this Quick Guide to:- Maintain a positive website experience by ensuring images on your website download promptly- Upload images to your website that are sized to meet Google Quality Evaluator Guidelines- Improve your SEOPage Count: 2 pagesFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skillsWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $21.00

  • 5 Easy Steps to Understanding Schema via Schema Markup Generator

    5 Easy Steps to Understanding Schema via Schema Markup Generator

    This Quick Guides simplifies the process of implementing Schema via the Schema Markup Generator tool available online. Applying Schema to webpages helps businesses improve their Search Engine Rank Position (SERP), making Schema an SEO best-practice.Schema markup is a code applied to web pages to inform search engines such as Google, what the web page is about; helping search engines provide accurate search results to those of us searching the web. Additional Quick Guide Details:Use this Quick Guide:- As a reference when applying Schema to each web page on your website- Inform Google what the web page is about to help their search algorithm crawl, review and evaluate your website- Improve your SEOPage Count: 3 pagesFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skillsWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $11.00

  • Understanding Source vs. Medium on Google Analytics

    Understanding Source vs. Medium on Google Analytics

    This Quick Guide provides a comprehensive chart that explains the difference between Source and Medium (two significant metrics on Google Analytics) that explain where traffic to your website comes from. For example, how much traffic is coming from social media? Which social media platform is referring the most traffic to your website?The chart also provides examples of Sources and Mediums and helps you understand your website data and analytics by providing examples of potential Source-Medium pairings. Understanding where your website traffic comes from is a key consideration for SEO. Get started with this guide.Additional Quick Guide Details:Use this Quick Guide to:- Understand where your website traffic comes from- Understand Source and Medium measurements on Google Analytics- Reference when analyzing data related to website traffic- Improve your SEO- Improve digital marketing tactics beyond SEO, such as social media marketing, online advertising and content development. Ensure they are contributing to your SEO strategy by driving traffic to your website Page Count: 1 pageFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skillsWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $13.00

  • How to View the Performance of Your Google Core Web Vitals

    How to View the Performance of Your Google Core Web Vitals

    This Quick Guide outlines how to view the performance of your website according to each Google Core Web Vital.Additional Quick Guide Details:Use this Quick Guide to:- Learn how to view your website's score according to Google's Core Web Vitals- Reference a chart describing each Core Web Vital and how to understand optimal score ranges of each - Improve your website's SEOPage Count: 2 pageFormat: PDFRequirements:- No SEO or technical experience is required to understand this Quick Guide- A computer and online connection- Basic computer skillsWhere's my download?Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

    $24.00

  • How to Distribute Your Press Release using GlobeNewswire by Notified

    How to Distribute Your Press Release using GlobeNewswire by Notified

    1 review

    Looking to distribute a press release for your business, but don't know where to start? GlobeNewswire provides press release distribution services globally. They also distribute multimedia content on behalf of thousands of customers including businesses, agencies, non-profits, and more to help you secure media coverage. Access this Quick Guide to learn how to join GlobeNewswire and gain widespread reach on your press release. 

    $22.00

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